11 January 2016: Win a FREE defib & cabinet Businesses and organisations across Rochdale, Heywood and Middleton can win more than £2,000 of life-saving equipment in a social media competition launched this month. Rochdale Borough Council's public health team and the North West Ambulance Service (NWAS) Cardiac Smart Team are looking for the best site for a brand new defibrillator in a secure, external cabinet. There are thought to be about 46 defibrillators installed across the whole borough, which an ambulance service operator can direct callers to if someone suffers a cardiac arrest. The caller can be given the code to unlock the cabinet, and use the defibrillator on the person, before an ambulance or medical help arrives. For every minute that a person in cardiac arrest goes without defibrillation, their chances of survival are reduced by 10%, so it's vitally important to be able to use a defibrillator as soon as possible. Installing another defibrillator will help save lives and make the borough a safer place to live. The defibrillator is the last of 20 donated by the Cardiac Smart Gold Award-winning public health team. CPR and defibrillator training will also be provided for the lucky winner and their staff. Councillor Richard Farnell says 'Rochdale Council is leading the way to saving more lives' Councillor Richard Farnell, the leader of Rochdale Borough Council said: "I am very proud that Rochdale Council is leading the way in ensuring our residents have the vital skills and equipment they need to be able to save lives. This is a truly unique competition which is not only instilling health consciousness into our borough but could also save a life. I would like to urge as many business and community organisations as possible to take part." North West Ambulance Service Community Engagement Manager, Andy Redgrave, said: "Our ultimate aim is for defibrillators to be installed in easily accessible areas of high footfall across the UK, including schools and colleges, and for them to be positioned alongside fire extinguishers and first aid kits. A cardiac arrest can happen to anyone – young or old, at any time and the use of a defibrillator within the first few minutes, while professional help is on the way, can improve the chances of survival by up to 70%. The response from the public and local organisations in Rochdale has already been absolutely fantastic and we are excited about the opportunity to work with the borough again to install another defibrillator and potentially save more lives." A panel of local health experts will choose the winner of the defibrillator, based on criteria such as accessibility and population of the immediate area (250 metres in any direction from the location of the defibrillator). Interested businesses can enter the competition by tweeting their business name, location and #RochDefib to @RochdaleCouncil or post the same details on Rochdale Council's Facebook page. Entries should be submitted by Sunday 31 January 2016.